This One’s For That Kid In The Agency Mailroom...

I don’t know about you, but when I started out The Economist campaign was the gold standard for simple, clever, standout print and poster advertising.
This ad was done for their special report on the French Economy.
It may not be “Management trainee. Aged 42”, but it was right for the time and the brief… and goddamn, it I got to make a print ad for The Economist.